Marketer
The marketer qualification process involves completing several tasks to ensure that both regulatory and Detroit Edison requirements are met before a marketer qualifies as a participant in this program. These requirements are covered in Chapter 1 - Overview of Roles of Electric Choice Participants of the Electric Choice Supplier Handbook.
The following table contains each major qualification task (in no specific order) and the source of further information about that task. The source information will assist the user in compiling information needed throughout registration, so it is important to review the information associated with each source before starting the registration process.
| Qualification Tasks and Information Sources | |
| Qualification Tasks | Where to Find Information |
| Establish creditworthiness | Electric Choice Supplier Handbook Chapter 1, Section 1.5.2 |
| Establish and demonstrate electronic communication capability with Detroit Edison Review the Electronic Business Transactions profile for required XML information (to be completed as part of the registration process) |
Electric Choice Supplier Handbook Chapter 8: Electronic Business Transactions (EBT) Downloads & Links: EBT Profile |
| Review contractual obligations with Detroit Edison, alternative electric suppliers and customers | Downloads & Links: Marketer Agreement A – Marketer Specific Information B – Sample of Service Agreement for Wholesale Power Supply Services C – Alternative Electric Service - Marketer Notice D – Certificate of Compliance of Reciprocity Requirements E – Sample of Michigan Sales and Use Tax Certificate of Exemption F – Optional Load Profile Management Service G – Electronic Business Transactions |
| Demonstrate reciprocity (if applicable) | ITC - OATT: Section 6 Reciprocity Electric Choice Supplier Handbook Appendix D, Attachment D |
| Review Wholesale Power Sales Agreement for Emergency Energy Service (to be completed as part of the Marketer Agreement). Register as a Transmission Customer with the Midwest ISO (MISO) | Contact MISO via telephone at 501.614.3317, via e-mail register@midwestiso.org or register with MISO on their web site http://extranet.midwestiso.org |
| Apply for Federal Energy Regulatory Commission (FERC) authorization | Contact the FERC Power Marketer Desk Officer at 202.208.0275 or go to the FERC site at http://www.ferc.gov/industries/electric/gen-info/pm-over.asp |
| Establish a relationship with an alternative electric supplier or perform that role as well as the marketer role. | AES/Marketer Notice |
| Complete a Michigan Sales and Use Tax Certificate of Exemption | State of Michigan web site |
If you have questions, call the Electric Choice Supplier Support Center at 888.830.2170 or 313.235.3796.
Once the marketer requirements have been reviewed, begin the qualification process by registering as a marketer with Detroit Edison. The Register button below links to the Supplier Registration Form. Once this form is submitted, confirmation will be displayed on a receipt screen.
Additional information will be displayed on this receipt screen prompting the next step or steps. This sequence will continue until the Detroit Edison registration steps have been completed. Click Register to begin.